Day: 16 February 2026

Longing for Long-Form Media: Will It Make a Comeback?

image of a podcast studio with three professional microphones and pink led strip light behind, walls covered in foam blocks for noise cancellation. in an article about how long form media is coming back into popularity

Talk to almost any marketer over the past year, and they’ll probably tell you how important short-form media is. Whether it’s optimising content for that quick 15 seconds of scroll-stopping attention or placing snappy captions and overlayed Subway Surfers videos to keep kids engaged, it seemed like short-form was all the rage. But all of […]