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Reporting & Strategy 

How to deactivate Google Analytics

  Whether you are a one-man band or a large marketing agency, you are probably using Google Analytics to track data on a website. Google Analytics endless features make it the go to product but have you ever thought about what to do when you no longer need it. If you get rid of a website, no longer need access to its data or your client no longer wants the service you should disconnect your Google Analytics. Even if you have deleted the website, the connection still remains with Google…

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Reporting & Strategy 

Two simple filter methods to Stopping Google Analytics Spam Bots

Picture this, you’re on your Google Analytics account looking at the traffic for your website for the last 30 days, you see a HUGE peak on one day and you think wow what was I doing that day to make that happen. You might have put on a short flash sale or an email blast which drove the traffic but if nothing comes immediately to mind and the traffic is way above what you normally expect then you could be the victim of a bot attack. Google Analytics is a…

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Reporting & Strategy 

Set Up Your Google Analytics Account

Google Analytics is a marketer’s dream. It’s an expansive tool which has been the mainstay of marketing professionals and business owners alike when it comes to monitoring their businesses. Although there are now countless analytics tools on the market today, Google is still far ahead of the crowd when it comes to development of this service which is why it is the number one data collector on the web. In our series about Google Analytics we are going to take you from set up through to deactivation, and all the…

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Websites & Digital Assets 

Web Trends for 2019

We look at the web trends that we think will make their mark in 2019. We’ve covered what we think are the great technological advancements and societal changes which will drive innovation, design, development and marketing on the web as a whole. Please let us know in the comments what you think the top web trends of 2019 will be.   Transcript for Web Trends of 2019 Natural, Organic Design With businesses striving to prove their credibility to a growing conscious consumer base, we’ll see a shift to natural, organic…

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